I love the work of B&B Studio, all of their projects have an individual wit and personality to them that very few other companies manage to achieve. Their latest redesign for Jealous Sweets is a great example of this.
The design is simple and elegant – positioning the brand clearly in the premium market. This is accentuated by the use of gold foiling, embossing and die-cutting for the jewel, creating a lovely contrast between a clean crisp outside and a juicy, colourful interior.
The brand has also been transfered seamlessly across into their website, creating an elegant, easy-to-use page that highlights the lovely colours and variants of the sweets and jewels.
I’m lucky enough to be spending some time with B&B Studio over the summer and I can’t wait to absorb even a tiny portion their brilliance!