Stacked wine is a great new way to package wine. Comprised of four 187ml plastic cups, it contains the same volume of liquid as a standard bottle but can easily be split into four equal parts ideal for picnics, festivals or other outdoor activities.
This design frees the consumer from searching for a bottle opener or glasses and they could be sold at venues that don’t permit glass. The plastic is lightweight, recyclable and a whole lot classier than necking it straight from a bottle!
Although I love the concept I think the packaging could benefit from a bit of a redesign. I think it lacks a little cohesion between the outer and inner design and it seems to neither look classy or appeal to the young festival types so perhaps a little more consideration of the target audience could be needed. All that said I don’t think it’d take much to turn this into a worldwide hit.
Found Via The Dieline